Clutter, an app-based business specializing in valet self-storage, has launched service in San Francisco. After expanding the Southern California business into Orange County, Calif., from its Los Angeles base in May, Clutter has since received another $1.3 million in investment and expanded services north into Ventura County, Calif., and now the Bay Area, according to the source. Pickup and delivery services in the San Francisco metro area stretch across the bay to Berkeley and Oakland and are available as far south as San Jose, according to the company website.
Clutter received $2 million in investment in May and originally said it intended to expand services into Orange County and San Diego. Its additional funding brings investment to more than $3.3 million, according to the source. San Diego isn’t listed as a service area on the company website.
The move into San Francisco makes sense for the business because of the city’s dense population base, in which many residents don’t own cars or vehicles large enough to easily move items in and out of traditional self-storage, company officials said in a press release. "In densely populated cities like San Francisco, dealing with storage can be a real challenge," said Brian Thomas, founder and CEO. "With our entry into the market, Clutter will be changing the paradigm, providing a modern and accessible alternative—essentially taking the ‘self’ out of the self-storage process. We guarantee our customers an intuitive process, a full visual inventory and easy access to their belongings."
Similar to other valet-style storage operators, Clutter offers by-the-bin storage targeted at urban residents who don’t have adequate home storage. The company uses an online platform that allows customers to schedule free item pickup, maintain an image catalog of stored bins and bulky items, and schedule delivery of items to their home. The company launched in 2013.